Ololade Agoro | Diken David

HOW TO USE AI FOR SMALL BUSINESS CONTENT

UncategorizedOctober 20, 202525Views 0Likes 0Comments

We live in a time where there’s simply so much going on for the average entrepreneur that wants to be visible on the internet. So, many businesses including SMEs now use at least one AI-enabled tool for content creation. Especially for generating captions. We should ask: what does AI help with? What can’t it replace?…

HOW TO DO PROPER MARKET RESEARCH USING SOCIAL MEDIA

UncategorizedSeptember 13, 202540Views 0Likes 0Comments

For small and medium sized businesses, social media is gradually coming into the light as a key tool for market research. New business owners are constantly trying to understand their competition and discover target customer's needs. This post aims at showing you the best way to do this. What is Market Research? Market research is…

THE PSYCHOLOGY BEHIND SOCIAL MEDIA HOOKS

UncategorizedAugust 17, 2025424Views 0Likes 0Comments

What is a social media hook? A social media hook is anything (either an intriguing video clip, or a powerful combination of words) that acts as the bait to draw people to your content. It is whatever can make someone pause and take notice of your page, or a specific content from your page. Now,…

THE FUTURE OF MOBILE-FIRST WEB DEVELOPMENT: FOLDABLES AND AI

UncategorizedJuly 31, 202576Views 0Likes 0Comments

Seeing that mobile devices account for over 60% of global internet traffic, developers have to consider mobile-first optimisation when building. However, beyond optimizing layouts to fit a mobile phone screen size, mobile-first optimization still has a long way to go with other mobile device formats, like foldable smartphones and AI powered web interactions. You may…

6 EFFECTIVE TIPS FOR CONTENT MARKETERS THAT ACTUALLY WORK

UncategorizedJuly 15, 202590Views 1Like 0Comments

Content marketing, like every other aspect of digital marketing, requires carefully crafted strategies that can help businesses establish long-lasting connections with their audience. These connections have to feel natural, and not forced. This post aims to introduce six new tips for content marketers to use that actually work. 1. Identify your audience: Before you…

THE RISE OF ZERO-CLICK CONTENT AND WHAT IT MEANS FOR YOUR MARKETING

UncategorizedJune 17, 2025122Views 0Likes 0Comments

How businesses share their content online has changed because how people consume content online has evolved greatly. Getting users to click through to your website is now harder than ever and requires a very good strategy. Perhaps it is because social media platforms are designed to keep users on their platforms for as long as…